Five Excellent Tips For Supply Chain Optimization

By Deborah Bell


The idea behind optimized supply chains is adoption of responsive mechanisms that reduce overall cost while at the same time bringing efficiency. The overall goal is to tame expenditure or increase your profit margin. Supply chain optimization involves changes that will also affect the other departments. The initial cost might be high but should be assumed if the overall cost will be reduced.

There is need to think globally while acting locally. This means tapping into the best international practices, raw materials sources, production technologies, etc yet considering the cost and implication of local sourcing. Consider the balance of cost and benefits of using local assets, technology and infrastructure, etc. This approach helps you to take advantage of both local and international dynamics. Consideration of multiple channels enables optimal operation within the production line.

Consider the possibility of outsourcing repetitive non-core functions to concentrate on your areas of strength. Some of the tasks that can be performed by professionals include IT, distribution, freighting, accounting, etc. They are considered unnecessary bother that only take up time and resources. By concentrating on your core business, you can develop the products and necessary manpower to create a competitive product.

Players along the supply chain need to collaborate openly to reap maximum benefits. This calls for open communication and flow of data between suppliers, manufacturers, retailers, distributors, etc. This makes it easier to forecast business environment and manage inventory. For manufacturers, it enables them to make the right production decisions. This reduces waste or inability to meet customer demands. It is also easier to project profits.

Supply channels stand to benefit through the use of mobile technology. The technology proves effective in monitoring, field management, customer care and marketing. With this technology, brands can serve their customers directly which allows customized products. Direct link with customers also facilitates loyalty and sustained relationships. It enables manufacturers and suppliers to get unfiltered feedback about their services and products.

An open and responsive chain will deliver better results. Use channels such as social media to get response from clients faster as well as communicate about your product offering. Such channels are cost effective yet have a wide reach and can be used to increase sales. Your clients will also feel that you are listening to their issues and thus will remain loyal to your brand.

Do not be hesitant to change your strategy when it has been overtaken by time or is not working. Look for new ways of serving your customers, delivering goods, manufacturing, etc. Such changes should have a long term view. The initial cost might be higher but long term savings out of an efficient production unit, delivery channel, product design, etc will be admirably rewarding. Innovation and creativity offer the best optimization rewards.

Supply channels depend on the players involved and the products or services on offer. All strategies developed must take to account the uniqueness of operation environment or market. Utilize all the opportunities available within your operation environment. All efforts should go towards cost reduction and efficiency over the long term.




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